EHL Masterclass: Building Your Own Hospitality Co…
Position
Other
Languages required
English
Venue type
Restaurant, Hotel, Event / happening, Bar, Café, Night club, Cocktail bar, Resort, Pub, Festival, Cruise ship, Brewery, Spa, Hostel, Distillery, Winery, Vineyard, Casino
Working hours
Variable
Contract type
Temporary
ABOUT THE MASTERCLASS
Many people in hospitality have an idea for a place of their own. Turning it into something real takes a clear concept, a business case that holds up, and a pitch that convinces the people who fund it.
In this FREE 1-hour EHL Masterclass, Christoph Hoffmann, founder of 25hours Hotels, and Dr. Inès Blal, Associate Professor at EHL, walk through that journey, from first idea to investor pitch.
KEY TAKEAWAYS
✔️ Is it a concept, or still just an ambition?
Many hospitality projects start with an ambition or a mood board and end up trying to serve too many guests with too many activities. You'll see how to start from a real human need, align the concept with your own values, and sharpen what makes it different from what already exists.
✔️ A business case that holds up.
The numbers only work if the choices behind them reinforce each other. Inès Blal will share a business model framework that examines whether your value proposition, operations, revenue model, costs and key stakeholder relationships fit together, and whether your assumptions are credible. Christoph Hoffmann will bring examples from concepts he has launched and scaled.
✔️ Pitching to investors.
What investors look at first, and why pitches often lose them by focusing on the solution rather than the need it answers. You'll learn how to tell your story so that the need, the solution, the business model and the figures support each other, backed by assumptions you have tested.
Many people in hospitality have an idea for a place of their own. Turning it into something real takes a clear concept, a business case that holds up, and a pitch that convinces the people who fund it.
In this FREE 1-hour EHL Masterclass, Christoph Hoffmann, founder of 25hours Hotels, and Dr. Inès Blal, Associate Professor at EHL, walk through that journey, from first idea to investor pitch.
KEY TAKEAWAYS
✔️ Is it a concept, or still just an ambition?
Many hospitality projects start with an ambition or a mood board and end up trying to serve too many guests with too many activities. You'll see how to start from a real human need, align the concept with your own values, and sharpen what makes it different from what already exists.
✔️ A business case that holds up.
The numbers only work if the choices behind them reinforce each other. Inès Blal will share a business model framework that examines whether your value proposition, operations, revenue model, costs and key stakeholder relationships fit together, and whether your assumptions are credible. Christoph Hoffmann will bring examples from concepts he has launched and scaled.
✔️ Pitching to investors.
What investors look at first, and why pitches often lose them by focusing on the solution rather than the need it answers. You'll learn how to tell your story so that the need, the solution, the business model and the figures support each other, backed by assumptions you have tested.

